Design and media together are a powerful team in creating and shaping opinions, both positive and negative. Promoting adversarial relationships fuels negative emotions like fear and anger. As effective as this type of communication can be, it increases the divide between groups and can further enhance existing biases and conflicts. Bringing people together with design thinking.
Read MoreWhen is a Car not Just a Car? A Discussion about Value Proposition.
Identifying the value proposition is the key point. This is how companies or products solve or satisfy people's needs. By analyzing the value proposition and the mechanics of the value creation, one can begin to compare adjacent systems, technologies and products that have a similar value proposition.
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